Saturday, February 26, 2011

API Healthcare Looks to the Future with Synergy

Yesterday I wondered aloud about API Healthcare's vision for the future and whether they even have one. I'm happy to learn that they do. Historically, HIMSS has been API's marketing focus for the ear. As such, they usually have some big announcement for the convention to stir up some buzz for the company. From what I've heard, they didn't have any new announcements but they did focus on their new platform, Synergy.

API made it's official announcement about Synergy on February 1 so they let the cat out of the bag before the convention. But I'd concede that the announcement was recent enough for it to be still fresh and largely unknown at HIMSS. Synergy is a big deal though and it's an exciting advancement for the company because it takes their vast array of products and unifies them on a single platform. This project has been in the works for years and it lays the foundation for the future but I don't know how it fits in with Kronos.

Previously, all of API's products were independently developed and engineered using a variety of technologies. The single platform brings them together in one seamless integration. It makes the whole system more efficient, easier to troubleshoot, and easier to expand. Think of it this way, if you put a slice of lassagna, a scoop of German potato salad, and some pickled herring on a plate, you'd have a well rounded meal. They might even all be things that you like but they don't really go together even though they get the job done. On the other hand if you put a cheeseburger, fries, and fresh corn on the cob all on the same plate, you have a meal where each component enhances the others. The flavors don't compete with each other. It's a weak analogy but I think you get the picture.

So, API has finally perfected their menu (hopefully just as Ryan Braun's Graffito). They are definitely ready to charge ahead. But then there's this acquisition business. It sounds to me like all this work is not going to reap the rewards that it could or should because obviously Kronos' software doesn't run on API's platform.

I really hope API gets to continue to operate largely independent of Kronos. This company has been working so hard and they have real vision for the future. And since I say that, I need to give credit where credit is due and that's with the CEO, J.P. Fingado. It would be a real shame otherwise.

P.S. I just had this unrelated thought: I wonder if Luis would have bought the company back rather than let it go to the enemy if he had had the chance?

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